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Showing posts from September, 2018

History of the press and Bauer media

1950s/60s  -largely uncritical of musicians output - everything was always good. -content: mainly chart and singles, gig listings changes in society in the 1960's with arrival of the Beatles and the rolling stones, drug culture of the 1960's - changes the nature of writing and music writing. Rolling stone was created by Jann Wenner in the 1960s, a fortnight publication which contained a mixture of current affairs, celebrity interviews and the coverage o the music industry its appeal in the lat in the way the journalists addressed the youth audience. 1970s Early 70s - first of all: "glam rock" - sweet, mud, slide, T rex and then "prog rock" - Pink Floyd, Emmerson Lake Palmer. Music papers still largely uncritical of groups until the Prog Rock bands begin to spend too much money on staging, lighting and lasers etc. NME changed its style to meet Punk head on. New writers were recruited from the magazines own readership, with ads like 'w...

Magazine ownership and NRS

The magazine industry is mostly owned by publishing companies, rather than the very large media conglomerates such as Disney, Amazon and Netflix that dominate film and television media worldwide. Most magazines are struggling in a competitive market so this media form (print) may be best managed by owners who specialise in the print medium. However , magazine publishing is globalised , like other media, with the most popular magazine brands (as measured by the National Readership Survey) in the hands of a few international companies . How are magazine audiences categorised?  All adults (age 15+) Adults aged 15-34 (15-44 prior to Q3 2012) Men Adults aged 35+ (45+ prior to Q3 2012) Women Adults in social grades ABC1 How is readership and consumption measured? The measures available are: Frequency of reading Source of copy Time spent reading Readership accumulation over time How are audiences identified? Interview Questionn...

Media industries and audiences

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Dominated by females: LGBT: Multicultural: 1. Create a tally of: how many women, men, ethnic minorities. 377 men and 118 women 339 white and 109 ethnic minorities 2.Write 5-10 lines about how musicians are represented. The front cover consists of a main image of the Pink Floyd's faces- no body- this highlights how significant the artists are that the target audience would know exactly who they are by just their face and not their whole body. The colour scheme of the rainbow colour gives the magazine and vintage feel which links also to the photo of the Pink Floyd as the photo looks aged which mirrors the rock genre. Furthermore, the rainbow colour also relates to the Pink Floyd icon of the triangle and the rainbow going through it which can connote equality and peace. Underneath the CD track the word "PLUS" is written in big so when the white men target audience take off their CD they will see extra information given to the target audience thus enticing...

Mojo representations

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Celebrity Culture: Is there a version of reality that represents events and social groups to fit the purpose of the magazine? Are the representations dominated by how people look rather than what they do? MOJO wishes to attract a target audience that shares its reverence for 'classic rock' so constructs a version of reality that represents musicians as heroes, striving for excellence. For example in the main cover line the word "SAVED" is enlarged in a box as well as slanted which is different from all over words to highlights its importance that the band saved rock and therefore revealing them to be heroes. What are the stereotypical representations? Why have they been used?What are the counter-stereotypical representations? Why have they been used? MOJO generally use white, young men on their front cover to fit with the stereotype of rock being only for white young men which will allow the audience to instantly recognise the genre. However, MOJO may ...

Mojo media language

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What are the codes and conventions of music magazine covers? Are these on the MOJO cover? Cover Lines - "HOW 'BOLLOCKS' SAVED ROCK'N'ROLL... & DESTROYED THE BAND". Cover  M ount - Their CD is stuck on the front. Font - Bold capitalisation used with the same two fonts used (apart from "The Music Magazine" on the masthead which is in a different font) Graphics Feature - box around the cover lines and "LYDON" Headline - "SEX PISTOLS" Main Picture - of Lydon looking straight at the camera. Masthead-  Biggest text, behind Lydon's head Puff - "159 REVIEWS..." Pull Quote - "There was too much to cope with..." Skyline - "THE ALLMAN BROTHERS TRIUMPH AND TRAGEDY" How does the choice (selection and exclusion) of elements influence meaning on the magazine cover? The typography used is mainly bold and capitalised with a few exceptions of unbold texts. For example on one of the cover l...