Aden brazil music

- MOJO, is a serious 'classic rock' magazine that targets and upmarket and mature audience, reflectin  the context of the economic power of the 'baby boomer' generation- They were th first generation to have disposable income post war. and were able to enjoy festivals ad concerts - In terms of media industries Mojo is a good example of  diversification. - It is a product with clear audience address- engaging the passion of music fans who consider themselves sophisticated- this is reflected in a consistent media language house style. Target audience- mojo targets a niche, older, predominantly male audience: demographic - 83.5% male age  - 61.5% 39-55, mean age 41 NRS social grade  - 72% ABC1, top three levels - an English rock band established in London in 1975 - Were responsible for the punk movement in England and inspired many later punk musicians - Their career only lasted two and a half years and in that time they only released fou...

How can magazines be aimed at a range of audiences? (For example, MOJO is aimed at a range of audience e.g a more niche, older, predominantly male audience with an average age of 41) (5 marks) Most magazines use colour identity to attract their primary target audience. For example, MOJO uses a bright, 'trippy' effect which engages an older audience because it portrays the use of drugs in the 1960s and the effect it had. Furthermore, other magazines use different celebrities to attract different audiences. This could be from pop artists to rock artists.  Pop artists would attract a younger audience whilst the rock artists would attract an older target audience. This show how magazines can be aimed at a range of audiences. State one audience category that is more likely to read MOJO (go into detail about demographics & NRS) (5 marks)  White British males are more likely to read MOJO magazines because most of the artists are white males on the front of ...

Target audiences Weekly magazines tend to have an audience that is more working class than middle class. The quality monthly magazines ten to target a more middle-class audience. The paid for,magazines with the highest middle class readership are the monthlies Vogue, BBC good food, etc. All these most popular weekly and monthly magazines have mostly female readerships. Magazines aimed at men are usually less successful. Mojo readers Mojo had a family small circulation of about 68,000 in 2016-17 and a  readership of about 138,000. Class: Mojo gains a similar share of middle class and working class readers. Gender: Mojo is four times more likely to be read by men than by women Age: The readership is adult There is a greater number of older raders then younger: nearly two thirds of them are over 35. Mindmap:

Regulation Magazines, like newspapers, are self-regulated. Magazines may join IPSO or Impress – only Impress is Leveson-compliant. MOJO has chosen to join IPSO, as have the other Bauer publications IPSO Who are they? The Independent Press Standards Organisation (IPSO) is the independent regulator for the newspaper and magazine industry in the UK. They hold newspapers and magazines to account for their actions, protect individual rights, uphold high standards of journalism and help to maintain freedom of expression for the press. What do they do? We make sure that  member newspapers and magazines  follow the  Editors' Code . We investigate complaints about printed and online material that may breach the Editors’ Code. We can make newspapers and magazines  publish corrections or adjudications  if they breach the Editors’ Code (including on their front page). We monitor  press standards  and require member newspapers and magazines to...

MOJO , is a serious ‘classic rock’ magazine that targets an upmarket and mature audience, reflecting the context of the economic power of the ‘ baby boomer’ generation . – They were the first generation to have disposable income post war. Were able to enjoy music/festivals/concerts/ In terms of media industries, MOJO is a good example of diversification . It is a product with a clear audience address – engaging the passion of music fans who consider themselves sophisticated – this is reflected in a consistent media language house style. Mojo's demographic are: 83.5% male 65.1% 39-55 years old with a mean age of 41 72% ABC1 serious music fans brand loyal

      HOW ARE MAGAZINES FUNDED COMMERCIALLY? Revenue Magazines receive revenue from: -  circulation  (cover price - £5.25 for MOJO in 2017). in 2018 it is priced at £5.50. it has risen 25p. this could be because less people are buying it  and so the company need to make more money. -  advertising  (in MOJO, mostly live or recorded music, with some fashion advertising, some -  mass advertising - cross-promotion for other Bauer brands, such as empire - sponsored content and product placement, for example, 'Mojo listens to all its music on Roksan equipment'. HOW DO THEY USE  DIFFERENT FUNDING MODELS TO GENERATE INCOME? -  The print magazine industry is suffering from falling advertising revenues and falling circulations as many of their audience go online. Their response has been to diversify as much as possible – events are a good example of this – and to move magazines online. -  Sponsored content and p...